2024 - The 135th Rose Parade Event Presented by Honda and 110th Rose Bowl Game - January 1, 2024, Start at 8am PSTNEW

The 135th Rose Parade presented by Honda and 110th Rose Bowl Game will return on January 1, 2024 starting at 8am PST

Event Date 
January 1, 2024

Parade Time
8:00 am - 10:00 am

Check local TV channels for the parade.

Ticket Information
Ticketing Seating: Reserved grandstand seating for the Rose Parade is available for purchase through Sharp Seating Company, the Official Grandstand Seating Provider, from February 1 through December 31. Every person must have a ticket to sit in the reserved grandstands. The only exception is for children two years of age or younger who have the option of sitting on an adult’s lap, otherwise they must also have a ticket. Contact Sharp Seating Company at (626) 795-4171.

Rose Parade Route
Tickets for the 2024 rose parade are on sale now.

This diagram shows the overall rose parade route. Click on any of the five areas to see greater detail, along with the specific address of each grandstand and its price. Blue icon grandstands are also ada accessible.

About the Rose Parade and Rose Bowl
This iconic New Year's Day event will mark the celebration of a new start. It is one of the world's most celebrated and longest-running traditions, with millions of people tuning in from around the globe to experience the pageantry and excitement. The Tournament of Roses showcases many wonderful floats, bands and equestrian units as they travel along the five-and-a-half mile route. The Rose Parade has been a part of Pasadena, California since 1890 and will be celebrated in its 135th year on January 1nd, 2024. This year’s theme is "Dreaming of a Better Year" and serves as an inspirational reminder to stay hopeful for what lies ahead. The Rose Parade is the perfect way to start off the new year and celebrate a fresh beginning. From incredible floats to spirited marching bands, there's something for everyone as we come together for this amazing event!

The Rose Bowl Game will be played at the historic Rose Bowl Stadium in Pasadena. This time-honored tradition has been a part of college football since 1902 and will celebrate its 109th year in Pasadena. The Rose Bowl Game pits the champions from the Pac-12 Conference and Big Ten Conference against each other in one of the most historic bowl games in college football history. As we look forward to cheering on our favorite teams, we also look forward to seeing the pageantry and excitement that comes along with the Rose Bowl Game. It is sure to be an unforgettable experience for all fans!

The days leading up to the Rose Parade presented by Honda and Rose Bowl Game are filled with family-friendly events, including Equestfest, the Bandfest, and A Salute to the Armed Forces. Equestfest is an event that celebrates the equestrian units in the parade, giving attendees a behind-the-scenes look at all of the horses involved. Bandfest showcases some of the best marching bands from around the country with lively performances from each group. Finally, A Salute to the Armed Forces honors those who have served and are currently serving our country.