2024 Japan Festival Canada, Mississauga (Experience: Feel, Taste, Experience Japan) Anticipated Attendance of Over 100,000+NEW

Japan Festival Canada returns to Mississauga this summer, promising a captivating exploration of Japan's cultural evolution under the theme "Forging New Connections in a New Era." Scheduled for August 17th and 18th at Celebration Square, the festival will run from noon until 7 p.m. on Saturday and from 11 a.m. until 7 p.m. on Sunday. With an anticipated attendance of over 100,000 guests, the event aims to showcase Japan's industrial prowess, technological advancements, cultural heritage, and culinary delights from a Canadian perspective.

The festival, which has been held at Celebration Square since 2016 (except for 2020 and 2021 when it went virtual due to COVID-19), has seen a significant increase in attendance over the years, reaching over 100,000 attendees in both 2022 and 2023. Organizers are optimistic about similar or even larger crowds this summer, building upon the success of previous years.

Attendees can expect a diverse range of experiences, including captivating stage performances featuring various genres of Japanese music and traditional arts, as well as immersive video presentations highlighting the allure of Japanese tourism. Additionally, the festival will feature initiatives to support Japanese businesses and individuals thriving in Canada. More details about scheduled entertainers and food vendors will be available early in the summer.

Since its inception in 2016, the festival has garnered attention throughout Canada and North America, starting with 40,000 visitors in its inaugural year. For those interested in learning more, additional information can be found on the festival's website.

Dates
August 17 - 18, 2024

Time
Sat: 12:00 pm - 7:00 pm
Sun: 11 am - 7:00 pm